w3roi is live

I am writing up the announcement e-mails to send to my lists tonight announcing it: w3roi is open for business. Even if you’re not looking for a new way to track your online advertising and get more sales out of your advertising spend, if you read my blog, you’re probably involved with online business in [...]


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My new marketing blog

While w3roi isn’t ready for prime time yet, I’ve started writing for the new blog over there, Inside Online Marketing. I’ll be writing about one post a week on advertising, marketing, PPC/SEM, increasing conversions and other related topics.


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The Pixelotto Experiment

This topic seems to be stirring up a lot of emotion on a couple forums I frequent. Pixelotto is the successor to the Million Dollar Homepage, the “pixel advertising” success of Alex Tew which attracted huge media attention and over a million dollars in advertising sales. The idea is simple – the site consists mainly [...]


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Tempted to test higher prices

December’s usually a really good month for my sales, so I’ll let it pass before doing anything. As I wrote earlier, I relaunched VisitorBoost.com and TargetedVisitors.info in November with, aside from all new code behind the sites, new pricing. As my costs have risen since I set my initial prices in 2004, due to higher [...]


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Improving Automated Fraud Detection

I released the latest version of VisitorBoost.com and TargetedVisitors.info to the public. They are my two brands for reselling website advertising services; my most active sites receiving approximately 7,000 orders this year. The latest release included an entirely rewritten account management area, shopping cart and checkout process, as well as new advertising services. Customers can [...]


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