Comments on: Google AdWords vs. Yahoo! Search Marketing vs. MSN AdCenter

By: | Pretty Women Gallery

| Pretty Women Gallery — Mon, 04 Jan 2010 09:55:19 +0000

Adwords is really good for promoting a product that you want to sell online. It is very important that you geoatarget your intended audience so as to avoid wasting your advertising funds.

By: Cat

Cat — Tue, 20 May 2008 17:05:45 +0000

I’ve used Google Adwords for quite a few months and though I got a few customers from it, I suffered click fraud and had a lot of difficulty with their customer service. Getting your money refunded is quite difficult as well. When I first posted my ad, it was online within 30 minutes or so but from then on it was pretty expensive.

MSN Adcenter seems ok and found I can get rankings a little higher with them for less money. I’ve had only one problem with their billing. I signed up and was supposed to get $75 in clicks and that hasn’t happened. Instead they keep charging our credit card claiming that the deal ended in February but we signed up before that time. Another problem with MSN is that you get very few impressions but for the first time in the months we’ve been with them, we actually got a customer from it and the click cost us very little compared to Google. The other issue with MSN is the local searches. If someone is looking for something like computer repair and types it into the search field, it pulls up not only your ad but ads from other states. Hopefully, they’ll improve that part.

I haven’t tried Yahoo yet. They seem ok. Anything has got to be better than Google at this point.

By: Jay

Jay — Tue, 01 Apr 2008 06:06:15 +0000

The data and the explanation that you provided is very useful for all of us, I will definitely be using those data as a reference for my upcoming online promotion. Thanks.

By: The Web Site Designer

The Web Site Designer — Fri, 08 Feb 2008 02:09:42 +0000

I jsut stumbled across your blog through google and this was the post I found. Great post, this is exactly what I was looking for, although it took a few tries to find you with the search term yahoo search marketing vs msn…hint hint.

By: tyler

tyler — Sun, 13 Jan 2008 00:29:42 +0000

Thanks Dan for the great graphs and info. Your writing is smooth and the graphs make for an easy read. Tyler Tyler Talks Money

By: Bob

Bob — Mon, 16 Jul 2007 01:15:25 +0000

Great going to buy aswatcher for http://WWW.GRCourier.com thank you

By: Briana

Briana — Sat, 05 May 2007 04:17:16 +0000

Wow, Dan great information! You’ve really showed some stats that surprised me as well. Im definitely going to consider your info in my own advertising.

Thanks-
Briana

By: Yemmi

Yemmi — Sat, 17 Mar 2007 10:02:30 +0000

Dan,

Thanks for your comprehensive breakdown. You seem to confirm other’s people’s views regarding the higher conversaion rate on MSN. I spend on average circa $40,000 per annum with YSM, and just broke even over three years. I think I am going to pilot MSN Adcenter and if it works, I will move my account lock stock and barrell to it.

Rgds

Yemmi

By: shaun (of the dead)

shaun (of the dead) — Mon, 29 Jan 2007 17:51:26 +0000

Very nice breakdown. An interesting read.

Thanks.

By: Jason

Jason — Tue, 09 Jan 2007 08:51:45 +0000

Im going to replace AdWatcher with something home grown too. Ill be interested to see how yours turns out. Probably a little better than mine.